About Us

Helping businesses overachieve their sales goals is our passion. To make this happen, we know we need to deliver the truth about your sales model, even if that means looking you in the eye and plainly telling you that what you’re doing is hindering your sales efforts. We take success personally. We perform like our own livelihood depends on your sales success and we want to see you succeed.

After 20-year careers in sales executive roles, we decided to pursue our true passion and founded 360 Consulting. Our mission is to help companies transform their sales teams and processes to achieve all-time sales records. It’s what gets us up in the morning; learn more about our team and mission below.

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DEAN ASH

Founder

With more than 20 years of sales leadership experience, Dean enables clients to grow sales revenue, improve profitability and implement comprehensive sales strategies. As a leader, communicator and collaborator, Dean is a proven executive, skilled in building and leading organizations to achieve results. Dean’s pioneering spirit builds and equips organizations to deliver high performance.

Before co-founding 360 Consulting, Dean spent two decades building, rebuilding and leading sales organizations in the high-technology industry. He’s worked with such companies as Hewlett Packard, Polycom, Cisco, Amdahl, and IBM, always with the focus on unlocking potential and delivering results.

As an entrepreneur, Dean has invested time and capital in start-ups, as well as early-stage companies focused on growth in industries such as software, IT services, analytics, healthcare, energy, technology, manufacturing, and real estate.

Dean is a graduate of The University of Texas at Austin with a Bachelor of Science degree in Electrical Engineering.

 

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CHRIS GOADE

Founder

Chris is the co-founding partner of 360 Consulting, whose mission is to drive businesses to achieve exponential growth. 360 Consulting’s founding principles are helping clients develop scalable sales systems and winning performance-based teams that achieve revenue growth and profit goals.  

Chris’ methodologies and process successfully identify gaps using an outside, diverse perspective, focusing on how businesses can produce repeatable and sustainable sales results, helping leaders get out of the weeds to work on their businesses at a higher level. 

Through blended experience from international corporations to entrepreneurial start-ups and years of consulting with small and mid-sized companies, Chris developed a unique skill set that allows him to identify the issues that are not producing results and implement those that do.  

His innovative and transformational approach helps business leaders execute purposefully, resulting in revenue and profit growth so they can achieve their visionary goals.

 

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DAVE SHARP

Partner
Principal - Sharper Sales Solutions, LLC

With many years of experience in services sales and sales leadership, Dave specializes in helping small and medium-size businesses take the next step. By aligning sales strategies, processes and executions, Dave accomplishes his goal of driving clients’ revenues up and putting their infrastructure in place for continued sales success. CEOs and business owners can then get back to running their businesses knowing that they have a successful, robust and sustainable sales engine under them. He can help your company’s leadership improve sales focus and results.

Prior to joining 360 Consulting, Dave’s personal background and competencies include being an accomplished services sales professional and leader with an emphasis on Consulting, Managed Services, IT Services, IT Outsourcing (ITO) and Business Process Outsourcing (BPO). He’s also a change agent recognized for consistently exceeding sales targets and growing top-line revenue while closing quality transactions that outperform gross margin expectations. Finally, he’s an outstanding team builder with an eye for talent, able to mentor, coach and lead to produce a high-performing sales engine.

Dave graduated from the University of Louisville School of Business with a BS in Marketing and from Indiana University – Kelley School of Business with an MBA in marketing.

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JOE ENGLISH, CSL℠

Partner
Founder, CRO – Just Plain English Sale$uccess

Joe has a decades long track record of success in sales leadership roles.  As a team builder in technology firms spanning communication, manufacturing, hardware, software and services, Joe has a great mix of experience in large corporate and SMB including public, family, strategic investor and PE owned businesses.

Having spent many years building and developing sales teams at companies such as US West, IEX-Tekelec, RMG Networks and Emerson/Vertiv has allowed Joe to transition world class processes and best practices to smaller growth firms to deliver exceptional results, both in top line revenue and EBITDA.

Joe’s focus is to help organizations understand their value, develop their people, implement the right sales processes, and know how to manage it all moving forward.

Although he’s lived in a few other spots and travelled to many more, he’s a native Texan who attended Stephen F. Austin State University and The University of Florida, Warrington School of Business respectively for his bachelor and graduate programs.

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CRAIG HATHAWAY

Partner
Founder, Lone Star Sales Solutions, LLC.

Craig Hathaway is a sales and revenue growth expert with over 40 years of sales and sales management experience. Craig, who founded Lone Star Sales Solutions, uses what he learned in the corporate world to help business owners like you create an effective sales team. His goal is to create a one-stop business resource center that provides the tools and the knowledge you need to sell more, sell faster, and sell smarter.

It is both my pleasure and my mission to help you grow your business, leveraging my four decades of diverse and successful B2B sales/sales and marketing executive experience. I’ve worked in, sold to and/or consulted in a wide range of industries, including manufacturing, protein production, financial services and insurance, oil and gas, sales incentive/channel incentives, outsourcing, and management consulting.

I’ve been responsible for achieving seven-nine figure revenue budgets; forming and guiding regional and North American teams; setting sales and marketing strategy; guiding operations; leading numerous restructurings, and performing M&A due diligence/integration.

I’m based in Colleyville, Texas; proud parent of two grown children; blessed to be a husband to my wife Dawn since 1984; and since 2005, an actively gigging drummer in an 80’s tribute band in the DFW metroplex.

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CAPRICE BYRD

Partner, Certified Integrity Coach

Caprice spent over 25 years as a leader in Fortune 500 companies including foodservice management, document imaging and finance. Her experience includes over 15 years of leading Sales Teams and driving record sales growth.

She has worked with clients across multiple industries including: Food & Beverage, B&I, Education, Healthcare, Hospitality and others.

Caprice is a proven executive, skilled in turning around underperforming sales organizations to achieve superior sales results.

Caprice is passionate about helping business owners realize their goals and providing a foundation for sustained sales growth. She will help your organization develop a successful sales plan and align your sales team for long term success.

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KARL BERGER

Partner, Certified Integrity Coach
President & Owner - Fractal Sales Solutions

Karl provides customized sales analysis and management solutions for entrepreneurial, small and midsize companies. For more than 20 years, he has transformed companies by leveraging his process and skill set with each company’s strengths.

Having been a president and P&L owner, Karl understands the challenges companies face and the rewards of creating wealth. Karl tripled a DFW-based services company while maintaining above-average EBITDA, successfully selling the business to a mid-tier Private Equity firm.

He has also held diverse sales leadership positions. He successfully delivered complex solutions with revenue from $2 million to $1.7 billion. He has led teams of up to 70 people, focusing on local and global markets and he has been a part of M&A activity and pre-deal analysis of sales team potential.

Karl has been a business owner and understands what it takes to deliver customer service and revenue growth. He looks forward to working with like-minded businesses to help them achieve their goals.

What is Integrity Coaching?

Integrity Coaching gives you the skill to coach with integrity and nuance for different situations and different styles, and the will to make coaching a natural habit. More than simply providing feedback on processes and performance, Integrity Coaches approach organizational teams from all perspectives with purpose, passion, and patience. Achieve long-term organizational outcomes by embracing your role as coach and empower and equip your people to do great things.

“The process we went through with Karl and Dean not only helped us to prepare an effective sales process, but it has enabled us to have a better understanding of our value and how we can better serve our customers.  There is a lot of excitement about expanding our company with 360’s unique skills and leadership.”

Can your company benefit from 360 Consulting?

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