Many B2B companies don’t take the time to lay the foundation for building a defined sales process that lasts. Even a decade ago, Harvard Business Review mentioned “an 18% difference in revenue growth between companies that defined a formal sales process and companies that didn’t.” With the...
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What makes a successful salesperson? This is a highly discussed question in our industry. It’s also one that’s liable to drive you crazy if you spend too much time thinking about it! And while there may not be one right answer, we’ve a pretty good idea. After...
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We’ve all been there — sent nearly a hundred sales emails and only got one response back. Why? Because we’re not doing it right. We end up annoying prospects or making them feel like they’re getting spammed. Yet cold sales emails are still necessary. Prospects are busy...
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We’re living in the era of personalization. It’s part of winning the attention battle. And frankly, with all the data out there and different channels to connect with clients, there’s no excuse for not taking the steps to enhance their experience. GenAI has made it even more...
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Even if your company employs the best sales professionals, there’s no guarantee of success. In this post, we looked at some secrets of high-performing sales teams. One thing the top performers all share is a high level of accountability in sales. In many organizations, this word has...
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What do the best sales organizations have in common? The answer is high-performing sales leaders – along with a quality product or service and a defined sales process. Great sales leaders not only have the power to generate top sales but should also inspire and coach the...
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