Highly successful business owners understand the importance of the buyer’s journey. Managing and optimizing the process by which a potential buyer becomes a loyal customer is a part of running an efficient sales cycle. We’ve looked before at the utility of a well-defined sales process. However, in...
read moreAuthor: Dean Ash
What Makes Great Sales Leaders Successful?
What do the best sales organizations all have in common? The answer, along with a quality product or service and a defined sales process, is high-performing sales leaders. Great sales leaders not only have the power to generate top sales but should also inspire and coach the...
read moreBuilding A Sales Process That Lasts
According to a Harvard Business survey there was “an 18% difference in revenue growth between companies that defined a formal sales process and companies that didn’t.” Many B2B companies don’t take the time to lay the foundation for building a sales process that lasts. With this kind...
read moreThe Power of Focus: You Can’t Say Yes to Everything
Gaining new customers can be exhilarating. After all, it’s what we’ve worked for day in and day out with our business development efforts. Depending on the length of time and downright grind required to get to a yes, we can find ourselves eager to please our clients. So, when they...
read moreMake Sales Education A Priority for Your Team
What makes a successful salesperson? This is a highly discussed question in our industry and one that’s liable to drive you crazy if you spend too much time thinking about it. While there may not be one right answer, we have a pretty good idea. After decades...
read moreWhat a CRM System Can Do for Your Company
CRM. Customer Relationship Management. You’ve heard it before, but what does it mean? And why is it important? A proper CRM system will align your sales, marketing, and organizational departments. Furthermore, it will also increase revenue and build stronger customer relationships. It’s a simple idea—put the customer...
read more