If your business goal is to win a sale, the discovery call is the most important step because it determines what happens next. For instance, the call might be the last you make to a particular prospect if it saves you time and keeps you from rooting...
read moreCategory: Improving Sales
Improve Sales Productivity: Reduce the Activity Whirlwind
We’ve all been there at some point: firing up an efficiency tool to work concentratedly for an hour – but getting pinged by a seemingly urgent email that must be answered this minute; suddenly remembering an important task, turning our attention away from that email to note...
read moreSales Messaging: A Powerful Tool
Effective sales communication between company and customer is crucial. Sales staff should not have random exchanges but “intent-full” conversations – whether in print, online, or in person. This strategy is known as sales messaging for a reason: Your conversation intentionally puts over – or delivers – a...
read moreHow to use sales presentations, proposals, and quotes
Businesses only meet their targets when they close a sale. Learn key facts about how to use sales presentations, proposals, and quotes creatively to help solve customer pain points.
read moreSales Playbook Best Practices
You probably can’t maintain and grow your sales unless you have a decent, well-constructed sales playbook for your staff to use that follows best practice. We show you how.
read moreSales Leadership Skills: the Soft Ones That Win
Why look at soft sales leadership skills? Aren’t the hard ones most effective at pushing your sales team to achieve? Well, no – although it might seem counterproductive at first. In the current, ultra-competitive world of sales, where disruptive startups are challenging traditional sales methods, it’s more...
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